Selling– or Not


My husband is in the middle of the volunteer project in which he must ask for money/call people/sell an idea. He was wringing his hands over making the calls.

“I’m the farthest thing from a salesman there is,” he said.

I know that about myself, too. I’ve tried to sell– toys, books, programs, ideas. I don’t sell easily. So why do I letterpress print cards and posters and try to sell them? I love what I do.

But that doesn’t make the selling any easier. When I look at statistics for my shop, I have to ask myself the tough questions: do people like my work? is it the way I present the cards? have I advertised enough?

These questions are important (I’m about to re-do all the photographs on the site). But I know something else. I print because I love to do the work. So, no, I am not a salesperson. I am a printer who really enjoys getting her hands dirty and creating something. There are hundreds of letterpress shops out there, so I have to do this because it matters to me.The_Letterpress_Journals__Typoholic_-_Print_Magazine

Yesterday I spent hours troubleshooting a card I was working on for Fredericksburg Main Street. Though the process was frustrating, when I finally finished I felt a huge sense of satisfaction. Yeah, there it is, I thought.

I guess I’m learning to have faith in myself and my art. And that’s a huge step.





photo: Print Magazine, The Foolproof Press

Working Late

customYou know it’s not work when you head to the studio at night (especially for someone who really hates to stay up.)

I had a custom order and wanted to see how the plate looked printed. Here it is and my inky hand, too.  Of course, it was nothing but fun.

Thanks for the Etsy orders, everyone.  Next, I’m going to work on two-color cards. Watch out!